Our Work
This is where strategy meets soul—and stories come to life.
At TruInspo, our work is rooted in intention and designed to spark connection. Every project in this portfolio represents a collaboration with purpose-led brands, wellness founders, and nonprofit leaders who trust us to translate their vision into content that feels real, resonant, and results-driven.
From brand storytelling to short-form video, what you’ll see here is more than just creative output—it’s impact in motion. Thoughtfully crafted. Emotionally intelligent. Built for visibility with values.
Explore the work. Feel the why behind it.
01
Garden & Health
Role: Social Media Strategist
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4x increase in average Reel views (from <100 to 400+)
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9% increase in blog session duration from Instagram traffic
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Notable growth in website referral traffic
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10–15% increase in follower count during the campaign
02
BRAUNCH – Book Launch Recap & “Master Networker” Instagram Video Series
Role: Video Producer, Editor, Content Strategist
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Averaged 1,000+ views on the “Master Networker” Black History Month series on Instagram
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Generated almost 1K views for the Braunch Recap video on Instagram
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Strong positive feedback from the client and her audience on both the book launch recap and video series
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Delivered a visually cohesive content rollout used across Stories, Reels, and feed posts
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Contributed to increased audience retention and visibility during key brand moments
03
LinkedIn Brand Refresh & B2B Content Strategy
Role: Social Media Strategist & Manager
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LinkedIn video series generated 5,365 total impressions and 423 engagements
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Top video earned 1,829 impressions and 167 engagements (87.67% engagement rate)
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Strengthened platform consistency and professional tone with the redesigned banner and carousel series
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Boosted audience clarity and recognition through branded visual system
04
ESG & EV Content Strategy to Drive Engagement & Blog Traffic
Role: Social Media Strategist (Organic Strategy, Content Optimization, Performance Insights)
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15% increase in Twitter engagement from ESG-themed content
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12% increase in blog traffic from social platforms
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10% increase in CTR using keywords like "solar incentives" and "carbon neutrality"
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Posts referencing policy and legislation outperformed other categories in CTR and share
